Like all my editorials, I aim to tell a story with the theme at hand, therefore I split the shoot into two parts that would encapsulate the keywords in a way that was easily consumable for the viewer. You can see these looks and setups spread throughout the final images.

Lock me up: The use of chains, rope and locks to imitate a prison gate. The idea of this came from the musical “Chicago”, the sex appeal from women imprisoned as a result of their crimes wronged by men, yet the beauty of this set was quite striking that I wanted to replicate this as a fashion statement. In addition, I thought about referring to the keywords “fetish” and “illegality”, and how bondage play was a big part of the New York fetish scene. These all came across in a slightly suggestive manner, one of which could be open to interpretation.

Look at me: This pushes for sex appeal even further with close-up shots, full body shots and sensuality. Incorporating colour into the mix, I went for a deep red velvet for passion. In this case, the model was to be perceived. Here, you had a lot more personality from the model in terms of form, shape and manner.